AGENDA


 
Mo 20.08.2012
 
Designed to Win
Design Museum
London, England
26/07 - 18/11/2012

Appropriately enough for the host city of this year's Summer Olympic Games, the current exhibition at London's Design Museum is devoted to the symbiosis of design and sports in the name of one all-important goal - winning. From Formula 1 racing cars to running shoes, in a world where sports competitions are won by tiny fractions of a second, each new invention represents an additional route to the "promised land" of continued victories. On the one hand, the exhibition highlights the interplay of design with new technologies and materials in the setting of new sports records. Read more...

Design Museum
Shad Thames, London
Tel. (+44) 020 7403 6933
designmuseum.org